In most people the right hemisphere processes visuals, the left hemisphere uses words and hunts for reason. Even when your visual field concentrates on the ever changing stimuli the world offers, the left hemisphere constantly tries to rationalize and verbalize what it sees. For creatives, rationalization is the enemy of inspiration, so perhaps some tools can be found in the world of science to aid in the process.
Much research and experiements have been done concerning work on memory and learning. We now know that the brain routinely fills in information gaps with, well, whatever you're already predisposed to think. People really do see what they expect to see. Much like a person attempting to wake from a dream, a person wishing to find inspiration in the world needs not only to keep their eyes open, but also to make sure that they constantly suppress the brain chatter that ever seeks to fill the unexpected with the banal.
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